GRAPHOLOGY IS WRITE
My final year project for Polytechnic. My idea was to bring back the use of pens by pushing Graphology, the study of handwriting as used to infer a person’s character, as the main focus of a promotional campaign. Encouraging people to pick up a pen and discover what somebody’s handwriting may say about their personality. The brand I chose to showcase this was Parker Pens.
A series of posters featuring Albert Einstein, Lady Gaga and Steve Irwin. Each poster showcases the person's own handwriting and how it matches their respective personalities and area of expertise.
A Graphology Starter Kit.
This Includes a handbook, activity book and notebook that people can fill in and analyse their own handwriting.
This Includes a handbook, activity book and notebook that people can fill in and analyse their own handwriting.
